A campaign photo now runs in forty formats. Elena shows how Studio Porta shoots with every crop planned before the camera comes out.
[02] BIOGRAPHY
In their own words, mostly
Written with the speaker and checked twice.
BASED IN
Turin
ROOM
Main Hall
STARTS
11:00
Elena Marchetti is a founding partner of Studio Porta, which art-directs campaigns for furniture, food and fashion brands. The studio has 18 people and one dog.
She keeps every contact sheet the studio has ever produced, filed by year, in the basement.
[03] THE TALK
One photograph, forty crops
A campaign photo now runs in forty formats. Elena shows how Studio Porta shoots with every crop planned before the camera comes out.
[04] ALSO SPEAKING
More people worth the train
[05] TICKETS
One question from the floor could be yours
[13] ONE EMAIL, WHEN THE PROGRAMME PRINTS
Hear about speakers before the posters go up
Four emails a year: the first names, the full programme, the workshops and the week before the doors open. Nothing else.